A project working with a London-based artist who required significant improvements to the user interface (UI) of their website and the integration of an e-commerce page to sell their art pieces. The artist’s existing website needed to better reflect their unique brand and provide a more visually engaging experience for users. A comprehensive UI audit was conducted to identify areas where the design and functionality could be enhanced. This included refining the layout to improve visual flow, simplifying navigation, and ensuring that the site was responsive across all devices. The redesigned interface not only aligned with the artist's creative style but also improved the user experience by making it easier for visitors to explore the artwork and learn more about the artist.

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In addition to the UI redesign, an e-commerce platform was integrated to enable the sale of the artist's work directly through the website. Special attention was given to designing a clean, user-friendly e-commerce page that highlighted each art piece effectively with high-quality images, detailed descriptions, and an intuitive purchasing process. Features such as a smooth checkout experience, multiple payment options, and mobile compatibility were added to ensure that the buying process was straightforward and accessible to all users. The completed project resulted in a visually cohesive and functional website that enhanced the artist's online presence, boosted engagement with their audience, and provided a convenient platform for art sales.